Coaching – What can it do for you and your company?
The benefits of coaching have been long established in the sporting arena. Originally, sports coaching concentrated on improving the techniques used by the athlete but now includes substantial emphasis on mental preparation particularly after the publication of “The Inner Game of Tennis” by Timothy Gallwey in 1979. Sir John Whitmore was one of the first sportsmen to take the lessons from sports coaching and apply them in the business arena and published the ground breaking book “Coaching for Performance” in 1992. He defines coaching as
“...the unlocking of a person’s potential to maximise there own performance. It is helping them to learn rather than teaching them.”
This definition helps us distinguish between training and coaching, training invariably is a broad brush approach to teaching people new skills whereas effective coaching, combining both
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There's a Henry Ford (1863-1947) quote that's very well known amongst NLPers:
Executive Coaching Plus is an introductory coaching package for small business owners which runs over 3 months.
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